The new Facebook app, Unbaby.Me, will remove all of the baby pictures in your news feed and replace them with 'awesome stuff'. A lot of people, not surprisingly, 'Like' it.
Kudos to the creators for making a pretty cute homepage full of pretty cute babies so you can't escape them without one, big, last dose. And then you get to scroll over the babies to get pictures of so-called awesome stuff, like dogs and cats, artsy pictures, and cars. (And bacon, which is so achingly hip it hurts these days, even if it does taste awesome.) But what if I don't think those things are awesome?
And so is the premise of what is one of the funniest and most accurate articles about our self-absorbed social-media-selves, and the lives we try to lead through our outlets. Here's how it starts:
"I can't decide what I love the most about the Unbaby Me app for Facebook that cock-blocks baby photos for the baby-averse among us: That someone out there actually thinks there are fine-haired distinctions to be made about the pap everybody posts on Facebook, or that the inventors of the app — Millennials, no less — are making value judgments about self-absorption."
Don't mind me while I rethink my Facebook strategy — and post a photo of my kid.
Sarah Western Balzer
more stories from Sarah Western Balzer
Sarah Western Balzer is the editor of HITC Life. She grew up in Tampa, Florida, and lived in Washington, DC and New York before moving to London, where she lived for seven years. She now lives in Toronto with her husband and two sons. Her background is in the music industry, lifestyle relocation, and journalism. If you'd like to contribute to HITC Life, and work in banking or a field related to finance, please drop her a line (sarah.balzer@hereisthecity.com).
The Alchemists: Three Central Bankers and a World on Fire
Hubris: How HBOS Wrecked the Best Bank in Britain
