Paddy Power thought they would have a little dig at Fernando Torres with a poster displayed opposite the very home of Chelsea at Stamford Bridge.
It read: “Fernando, we’ve got an onion bag you can actually find. It’s in the burger van mate. Get your hair net on.”
The poster has been pulled down by the local council after Chelsea had failed to try and have it removed because it was erected on a building, which was not part of their Stamford Bridge property. Good planning from PP there..
The news will come as amusement to some and it will annoy plenty of Chelsea fans all over London and the rest of the United Kingdom.
While Torres has not exactly been prolific during his spell at Chelsea, after signing for £50 million from Liverpool, he doesn’t deserve to be the subject of shameless self promotion from one of the UK’s biggest bookies.
It does seem a little bit odd that literally any advert can take the mickey out of any player, as long as that advert is a legal advertisement promoting a product or a service.
It means Paddy Power could cast their net further, gathering in other under pressure and under fire stars to abuse them slightly for the promotion and advancement of their own brand and business.
It doesn’t seem on but then bookmaking and gambling is a multi-million pound industry and any edge, any attention that a bookie can generate for itself will be justified by any means, apparently.
Chelsea fans, what do you make of this? Funny or not?
image: © wshjackson