Microsoft Surface Tablet Suffering From Weak Demand, Say Sources

Broken Glass

Microsoft's Surface tablet, an important part of the software multinational's attempt to bring Windows into the portable computing age, is suffering from lacklustre sales, according to a report citing manufacturing sources.

Orders from the supply chain are said to have been halved, from an estimated 4m units, which Microsoft expected to sell by the end of the year, to 2m units, said Taiwan's DigiTimes website.

Asus, Samsung and Dell are also experiencing "weak" sales of Windows 8 tablets, sources said. On Wednesday, Asus's chief finance officer, David Chang, revealed that "demand for Windows 8 is not that good right now".

Backed by a multimillion-dollar ad campaign, Surface was designed in-house by Microsoft as a showcase for Windows 8, the latest version of its best-selling software redesigned for the touch screen.

Microsoft declined to comment on Surface. The company said this week it has sold 40m Windows 8 licences since the launch, outstripping sales of Windows 7.

Powered by Guardian.co.ukThis article was written by Juliette Garside, for The Guardian on Thursday 29th November 2012 19.53 Europe/London

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