Just two days into New York fashion week, the new mood for the catwalk season is already emerging – and it's not pretty.
Cheekbones, check. Pout, check. Whippet-thin body, check.
Catwalks will be the latest recruitment ground for trade unions if the TUC approves a membership campaign among fashion models.
Even fully dressed, it is immediately obvious why Noémie Lenoir is one of the most commercially successful underwear models ever.
Maria Grachvogel's autumn 2011 collection, which she will show at the Savoy hotel this morning, is beautiful and, unusually for London fashion week which starts today, completely wearable for real women as well as beanpoles.
1) Clothes are like a suit of armour when you're young.
The strong jawline, the "blue steel" brow and the manly forearm.